In this episode of The Nomu Hour, Juanma Sáez talks with Miguel Ángel Hernández, CEO of FinalScore and a former employee of Real Madrid, Telefónica, and Terra.

📌 Featured Topics:

🏆 The evolution of sports marketing: how to connect brands, clubs, and fans.

💻 Technology and sport: the impact of innovation on the industry.

🌍 Internationalization of football: global tours and expansion of sports brands.

📊 Fan engagement and experiences: How to keep fans connected between matches?

🎮 Gamification in sports: cases like the Kings League and new technologies.

✨ From his early days at Real Madrid to helping athletes like Carlo Ancelotti and Joaquín excel in the digital world, Miguel Ángel shares unmissable lessons and anecdotes.

📢 Keywords: sports marketing, technology and football, fan engagement, innovation in sports, Miguel Ángel Hernández, Final Score, Real Madrid, Terra, Telefónica, Kings League, sports gamification.