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How Gogotechy is building the digital employability platform the Tech Market actually needed
The tech sector does not have a talent problem. It has a connection problem. There are trained, motivated digital profiles who cannot find a direct path to real opportunities . And there are companies that do not know where to find them. Gogotechy , one of our current projects, was built to solve exactly that gap: a single platform where training , practice , and access to the digital job market coexist. Under the leadership of CEO Pilar Alfonso Rico , the product is advanci

Pilar del Prado Abril
Apr 173 min read


DiveLife is live: how we built an app for divers around the world
Some markets have been waiting years to be digitized. Diving is one of them. Millions of divers around the world manage their certifications on paper, book activities over the phone or by email, and have no digital space to log their dives or connect with others. Javier Prats knew this. He came to Nomu Labs with a clear idea: change that. The result is DiveLife, a platform that just launched on the App Store and Google Play, and that already reached over 2,000 registered user

Pilar del Prado Abril
Apr 132 min read


Claude Code vs GitHub Copilot: Which Tool Should You Choose in 2026 to Accelerate Your Product?
For years, the conversation around development tools was centered on technical productivity. Which tool writes code faster. Which IDE improves developer output.Which AI assistant generates more lines per hour. That is no longer the right conversation. In 2026, the real question is different: which tool helps your team ship product faster and learn sooner . That shift changes everything. The comparison between Claude Code and GitHub Copilot is not just a technical benchmark. I

Pilar del Prado Abril
Apr 63 min read


TROQ: bringing structure to a craft that has always worked in chaos
For years, ceramic work has lived in fragmentation. Notebooks full of glaze formulas, photos scattered across phones, tests without context, loose PDFs, Instagram acting as a makeshift portfolio. A lot of knowledge, very little structure. That disorder has consequences. It slows down learning, makes it harder to repeat results, and limits how far a ceramist can evolve. It also affects something critical: turning the craft into a sustainable practice. That’s where TROQ comes i

Pilar del Prado Abril
Mar 273 min read


Y Combinator changes the rules: agencies are back
For years, the playbook was clear. If you wanted to build something scalable, you avoided agencies. Low margins, growth tied to hiring, heavy dependence on people. It didn’t fit the venture model. In the Spring 2026 Request for Startups, Y Combinator introduces a shift worth paying attention to. Among AI, fintech, and industrial ideas, one category stands out: agencies . Not in their traditional form. What YC is actually asking for YC is pointing to AI-native agencies . Teams

Pilar del Prado Abril
Mar 202 min read


How to know if a problem is big enough to build a startup in the AI era
Building software has never been easier. New artificial intelligence tools allow founders to generate entire applications from a simple prompt. Platforms such as Lovable , Replit and Cursor are driving a new development approach often referred to as vibe coding. At Nomu we are seeing this shift firsthand. Through hackathons and events we host with Lovable, such as BETA DASH , teams are able to build functional prototypes in just a few hours. This dramatically lowers the techn

Pilar del Prado Abril
Mar 163 min read


Beta Dash lands in Brussels: 50+ builders turning ideas into prototypes in hours
Last Tuesday, Beta Dash landed in Brussels . What started as a builder-focused format in Madrid arrived at WAT.BXL with more than 50 participants building real prototypes in just a few hours. At Nomu Labs we have already hosted several Beta Dash editions in Madrid. Seeing the format grow and expand beyond the city is something special. When the right people gather around building, ideas move to product much faster. During the session, teams worked directly on functional prot

Pilar del Prado Abril
Mar 132 min read


How to Validate a Startup Idea Before Building an MVP
Many products start in the same place. A clear intuition about a problem worth solving and a common question: how do you actually build this if you are not technical? That question was the starting point of the conversation between Javier Mateache Calderón, CEO of Nomu Labs, and Fernando López García on the program Éxito sin Edad on Déjate de Historias TV. The interview focuses on a challenge that appears again and again in early-stage projects: founders with a strong idea bu

Pilar del Prado Abril
Mar 63 min read


How Factorial Scaled to $100M ARR: The Strategic Shift from HR Tool to Business OS
In 2016, Jordi Romero, Bernat Farrero and Pau Ramon founded Factorial in Barcelona. Their initial goal was straightforward: help SMEs digitize holiday management, payroll and administrative processes that were still handled in spreadsheets. Clear problem Clear customer Clear product Less than ten years later, the company has surpassed $100M in annual recurring revenue and strengthened its position with a €110M capital extension to accelerate international expansion. But grow

Pilar del Prado Abril
Feb 272 min read


What a Hackathon Reveals About a Team in 4 Hours
This Wednesday we hosted another Beta Dash . In a few weeks, we’re running the next one in Brussels. What interests us isn’t the event itself. It’s what happens when you compress decision-making into four hours. That’s enough time to see how a team really operates. Who actually leads when time runs out In a hackathon for startups, there’s no room for endless debate. The clock forces clarity. Within the first 20 minutes, patterns emerge: Does someone define the problem clearly

Pilar del Prado Abril
Feb 202 min read


The Risk of Adopting AI Before Validating the Problem
Artificial intelligence is reshaping how digital products are built. Tools like Claude, ChatGPT, and other generative AI models are accelerating workflows, reducing development time, and expanding technical capabilities. But there is a recurring mistake many companies make: adopting a technology before validating the problem it is supposed to solve. The consequence is not technical. It is strategic. Tools evolve fast.Real problems evolve slowly. When that order is reversed, p

Pilar del Prado Abril
Feb 162 min read


What Claude Is and Why More Teams Are Using It as a Work Companion
Claude is an AI model developed by Anthropic. It competes with tools like ChatGPT, but over the past months it has gained attention for a specific reason: its ability to handle long context and stay coherent across complex tasks. This is not just about generating text. Claude performs particularly well when work is ambiguous, evolving, and structurally interconnected. That is why many founders, operators, and technical teams are starting to treat it as more than a chatbot.

Pilar del Prado Abril
Feb 133 min read


When Everything Feels Urgent, the Real Problem Is Not Speed, It’s Decision-Making
Many startups don’t fail because of a lack of ideas or poor execution. They fail because they build things that should not exist. Endless backlogs. Features added because someone mentioned them in a call. Roadmaps that change every two weeks. Teams moving fast without knowing exactly where they are going. This is not a technical problem. It’s a product decision problem. At Nomu Labs , we see the same pattern again and again. Strong teams start building before answering thre

Pilar del Prado Abril
Feb 92 min read


Neety: a B2B sales platform to turn intent signals into real opportunities
Today we introduce Neety , a B2B sales platform built to help revenue teams identify real buying intent and act at the right moment. In many B2B teams, traffic and engagement already exist. The real challenge is understanding which companies are actually interested and when it makes sense to reach out. Neety focuses exactly on that gap between signals and action. What Neety is used for Neety is a B2B prospecting and inbound sales platform that helps teams detect high-inten

Pilar del Prado Abril
Feb 62 min read


Living Systems: Designing for a World in Motion
In a world that shifts daily, designing with the illusion of permanence is wishful thinking. At Nomu Labs , we don’t believe in finished solutions. We believe in systems. And good systems are alive. A brand can’t rely on a single visual piece. A logo can’t carry the weight of an identity. A brand manual shouldn’t freeze a brand in time. To design for longevity isn’t to lock something in place — it’s to build with openness: frameworks that hold, yet allow room to grow, iterate

Pilar del Prado Abril
Feb 22 min read


January at Nomu Labs: Product Decisions, Validation, and Real Progress
January has been an intense month at Nomu Labs . A lot of work, many digital product decisions , and a clear idea in mind: starting 2026 with focus, judgment, and real validation. This recap brings together the most relevant highlights of the month around entrepreneurship , startups , MVPs , idea validation , and technology applied to business . Nomu at universities: when entrepreneurship stops being theoretical Over the past few weeks, we’ve been present in key spaces withi

Pilar del Prado Abril
Jan 303 min read


Build a Mobile App in Minutes with AI: Testing Rork Step by Step
Building a mobile app usually means weeks of work, technical decisions, and a lot of friction before you can test anything real. Today, there are platforms that promise to shorten that process using artificial intelligence. One of them is Rork . To understand how far it actually goes, we ran a very simple test: write a single prompt. No iterations. No corrections. No guiding the tool step by step.The result was a fully working mobile app, installed on a real iPhone, in just a

Pilar del Prado Abril
Jan 233 min read


#93 Arnau Rossel: How Spanish hospitality is really digitalising
Spanish hospitality is under constant pressure: full terraces, rising costs, and a growing lack of staff. In this episode of the Nomu Labs Podcast, we talk with Arnau, founder of Foodlus , a suite of solutions for HORECA (hotels, restaurants and catering) designed to reduce operational friction through self-service, POS integration and a data layer focused on customer loyalty. If you work in HORECA , manage a restaurant group, or build B2B products for hospitality, this epi

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Jan 224 min read


Digital product maintenance: stability and continuous support
In previous articles we introduced our early validation ( Kickstart ) and strategic iteration ( Growth ) services. There is a third phase that comes into play once a product is live and operating: digital product maintenance in production . Once a product goes live, maintenance stops being optional. Costs start from day one and are required to ensure a stable, secure, and sustainable operation over time. What digital product maintenance in production means Digital product mai

Pilar del Prado Abril
Jan 192 min read


Beta Dash 3.0 in Madrid: a no-code buildathon to create your prototype in 3 hours
Beta Dash 3.0 is the third edition of our intensive buildathon in Madrid , designed to turn ideas into functional prototypes in a single afternoon. The event takes place on Tuesday, January 27 , from 5:00 pm to 9:00 pm , and is aimed at entrepreneurs, students, and teams who want to validate a digital product without technical skills. The format combines hands-on execution, expert guidance, and next-generation no-code tools to drastically reduce the initial friction of build

Pilar del Prado Abril
Jan 162 min read
Decisiones de producto, startups y tecnología con criterio
Ideas, aprendizajes y marcos mentales para construir lo que realmente vale la pena
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