Nomu Labs develops the new digital platform for PadelXperience

At Nomu Labs, we continue to drive the digital transformation of the sports industry through experiences that blend innovation, community, and gamification. Our latest project, developed in partnership with PadelXperience, brings a fresh digital layer to one of the world’s fastest-growing sports: padel.

A digital ecosystem for a more connected game

The new PadelXperience WebApp centralizes the entire tournament experience into a single, intuitive platform. From real-time brackets and challenges to trivia games and player rankings, the app turns every event into a space for competition, learning, and connection.

Every feature has been designed to boost engagement and loyalty:

Dynamic tournament brackets, fully managed from an admin dashboard.
Challenge system where users can upload photos, videos, or text to earn points as they progress through rounds.
Interactive trivia that encourages community participation and learning.
Battle pass with unlockable rewards to keep users active over time.
Global and event-based rankings, tracking player performance and engagement.
Seamless login via Google, Apple, or email for a frictionless user experience.

From tournaments to digital communities

This project goes beyond digitalizing tournaments, it aims to build a living, connected community around the sport. PadelXperience wanted to modernize how players interact with events, offering an engaging experience that continues long after the match is over.

The platform also opens new doors for sponsorships and brand activations, turning every challenge, game, or reward into a potential touchpoint between fans and partners. Each tournament becomes more than a competition, it becomes an immersive experience that connects players, brands, and the sport itself.

Technology and gamification powering the future of sports

Nomu Labs led the design, development, and deployment of the platform, applying our expertise in gamified ecosystems and our agile framework, Iterate & Iterate, to bring the product to life in record time.

“We didn’t want PadelXperience to be just another website. We wanted to build a space where every player feels part of something bigger, a community that grows with them” explains Juanma Sáez de Retana, COO and Co-founder of Nomu Labs.

Measurable impact and a new digital standard

With this new WebApp, PadelXperience is setting a new benchmark in digital innovation for sports. The first tournaments using the platform have shown strong participation and retention levels, confirming the power of gamification to increase engagement and loyalty.

Higher engagement and retention among players.
Improved tournament visibility and sponsor exposure.
A growing digital community built around padel.

Connecting technology and sport

At Nomu Labs, we believe the future of sport lies in meaningful digital interaction. Projects like PadelXperience reflect our mission to use technology as a bridge, not a barrier, between people, brands, and shared passions.

Explore the platform here: PadelXperience